Stop getting bypassed: attribution for commission-only sales

Every founder who has thought about commission-only sales has had the same worry: a closer brings a customer, then takes the relationship off-platform and you never see the commission — or the customer. The fix isn't trust. It's plumbing.

Three layers that prevent bypass

1. Tracked attribution. Each closer gets an opaque referral link (a coded slug, never their name). Clicks are logged with UTM source, so origination is provable: the prospect arrived through that closer.
2. Masked contact until activation. Closers don't get raw customer details they could pocket; the platform mediates the introduction and only opens the channel once the match is active.
3. A non-circumvention clause. The terms make going around the platform a breach with a real penalty — a deterrent that only works because the first two layers make circumvention provable.

Then prove the win

Attribution closes the front door; the win → confirm → bill loop closes the back door. The closer reports a won deal, the founder confirms it, and that confirmation triggers billing — leaving a paper trail tying revenue to the closer who sourced it. No "I closed that one myself" after the fact.

Why it matters more for MRR

A one-off high-ticket deal is bypassed once. An MRR customer is bypassed every month, forever — so recurring commissions need the tightest attribution. That's the difference between the two sales motions: high-ticket is a phone close, MRR is digital acquisition you must be able to attribute at scale.

Full mechanics are in the documentation.